“The only thing separating you from a job at any agency in the world is a great portfolio,” and Breaking In is the book that’s going to help you put together the right portfolio to be hired.
Written by William Burks Spencer, who used to work at W+K London, Breaking In is a collection of interviews with some of the most renowned advertising professionals, who answer questions about what they are looking for in a portfolio, what kind of work should be in it and how should it be presented.
For his book, Spencer interviewed Dan Wieden (of course) and many other W+K people, including our own V Sunil and Akash Das.
Here is where you can buy Breaking In from, and the book is available for India here.



