If you’re a visitor to India or simply an Indian looking for an experience which is not an ayurveda back rub  or a visit to the Taj Mahal, you’ve come to the right place. The India Tube is a W+K inititative that attempts to show people the cooler side of India.

Part magazine, part community, part media gallery, it is a web portal about everything that’s incredible about India.

We add new stories and images everyday, talking only about what we find interesting and we would share with our friends. No snake charmers. No elephants. No postcard experiences. Just what we like.

It is subjective, but that’s the point.

Click on the balloon to visit the site.